Virtual Reef System | UTD ATEC
The Virtual Reef System is a hypothetical product designed as a group. The product was researched for market availability, followed by customer research, and finally a logo design and a product pitch mockup.
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Research
The team chose conversation as our main topic and then explored the AEIOU’s. Next, the team researched products and entities that already existed, looking for a vacuum to create a product in.
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Ideation
Once the topic was hammered out, ocean conservation focusing on reef system, the team pitched different names, font styles, and then finally the logo designs and color schemes.
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Final
The final product included a final logo, as well as a text image, and a product pitch with sketches of the product being used to present to a hypothetical investor as stage 1.
